Waterless Beauty, to take care of your skin and the planet
With its box of 8 products containing more than 95% natural-origin ingredients, Solabia now offers a complete beauty routine in harmony with Waterless beauty. It includes products in powder and solid form, leave-on cosmetics and dry formulas.
Ecology has now become a fundamental issue, and according to numerous recent studies certain resources, primarily water, will become scarce in just a few years time. This is a simple fact: our planet is in crisis, and we need to protect it!
Everyone determines their own consumption, whether in terms of food, travel or their preferred cosmetic routine! Hence, our industries have begun actively developing changes to innovate using an eco-design approach. Let us explore the future solutions for an environmentally responsible beauty routine!
Water, a precious resource…
Water, also known as blue gold, is an essential and priceless resource, which allowed life on Earth to develop! We use water to hydrate our bodies, to wash and dress; it is essential for plants and also for animals. Furthermore, freshwater requirements are growing by 1% each year, despite dwindling resources or even their destruction (oil slicks, chemical or thermal pollution, etc.). To counter this problem, we need to change the strategies adopted by industry and consumers’ routines. Today’s changes will be tomorrow’s achievements!
… And we need to preserve it!
Of course, water is vital in our day-to-day lives; however, this is not necessarily the case for cosmetic products! It makes up 75 to 80% of skincare, body care and hair care products on average, even though it is not always essential, and can sometimes even be considered controversial: a high-water content in a finished product requires more preservatives. Furthermore, deionized water is used and does not therefore contribute any beneficial nutrients or trace elements.
Over time, the beauty industry has constantly adapted to social challenges in order to innovate in keeping with market requirements. Natural cosmetics are now primordial. Research is now focusing on eco-design approaches, to use water more carefully, like a precious ingredient.
Our goal: Waterless beauty!
Waterless beauty, which has now become so much more than a simple concept and a consumer trend in its own right, involves reducing overall water consumption taking into account the water impact in the design, production and application of a cosmetic routine.
Consumer awareness is changing, along with the solutions, for a common goal: reduce the water impact of cosmetic products. This process exists at every stage in the use of a product: during development, when selecting raw materials, and during use. To achieve this objective, Solabia Group has been working on 3 main strategies in order to offer a “Waterless beauty” routine adapted to every need.
With its box of 8 products containing more than 95% natural-origin ingredients, Solabia now offers a complete beauty routine in harmony with Waterless beauty. It includes products in powder and solid form, leave-on cosmetics and dry formulas. These 8 environmentally responsible products should be used without moderation, throughout your skincare routine.
Ask for your box now!
